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Since 1987 BBB Serving Northeast Florida & the Southeast Atlantic has been committed to promoting trust in the marketplace. We encompass an area of 57 counties, providing assistance to both consumers and businesses alike. BBB’s mission is to be the leader in advancing marketplace trust. BBB’s vision is an ethical marketplace where buyers and sellers can trust each other. BBB Serving Northeast Florida & the Southeast Atlantic is an unbiased source of information, offering expert advice that is free of charge and easily accessible.